Brand

Estherloversyou is created by Korean-American Artist, Esther Kim, known as the ‘Most Dreamy Illustrator in Korea’. The brand is famous for its dreamy and sophisticated girlishness. It is popular among a lot of K-pop starts, includes Blackpink, Twice, and Red Velvet.

Esther Kim grown up in a multi-cultural environment and always has a place for fashion in her heart. She has collaborated with a lot of brands to create merchandises including fashion items, cosmetics, accessories, snacks, home ornaments etc.

‘Esther Bunny’ Character Profile

Esther Bunny is the spirit of the brand, which incorporated the sensibility and tough characteristic of the illustrator. Esther bunnies are the emotional alter egos of Esther Kim, reflections of her loneliness and alienation as an outsider in the different cultures she grew up in.  Just like Kim, Esther Bunnies are perceptive, conscious of the cultural around them, and enjoy readings and visiting museums.